Minnesota Prairie Roots

WHEN I SPOTTED SANTA at the grocery store yesterday, I decided to get my picture taken with him. You’re never too old for Santa, right? But the Jolly Old Man didn’t even notice me, so busy was he guzzling his Coca-Cola while marketing Coke products.

I hadn’t considered that Santa would need a side job, especially during the hectic holiday season. Isn’t managing the elves, feeding the reindeer, making public appearances, reviewing kids’ Christmas lists and packing the sleigh enough for one man to handle?

But I suppose Santa, like all of us, is feeling the effects of higher prices. He’s paying tariffs on parts the elves can’t make. Mrs. Claus needs baking ingredients that have skyrocketed in price. The North Pole toy workshop heating bill is likely high, even higher than in icebox Minnesota. So Santa probably welcomes the extra income from his grocery store side hustle.

Undeterred by Santa turning his back on me, I cozied up to him and asked my dear husband to snap a photo. Randy obliged, but not without a look of concern. I didn’t care. I needed a spark of fun in my day. Santa obviously paid me no mind.

Now, if the marketer of Coke products, the supervisor of elves, the giver of wonderful gifts had taken the time to chat with me, I would have handed him a Christmas wish list. What I’d really like Santa to bring to this world, especially this country, are compassion, kindness, respect, empathy, peace and love.

In all reality, Santa can’t deliver on that. Only we can.

THOUGHTS?

© Copyright 2025 Audrey Kletscher Helbling