Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

Twenty-three names & an unforgettable Super Bowl commercial February 1, 2015

Although tasty, Flamin' Bleu was not quite what Randy expected. He expected chunks of bleu cheese topping the pizza. But then we are bleu cheese fanatics with award-winning bleu cheeses produced in our home community of Faribault.

Minnesota Prairie Roots file photo.

DURING THE FIRST QUARTER of today’s Super Bowl, listen closely to a commercial that starts with a telephone call. A woman orders a pizza, half mushroom, half pepperoni. Except she’s not really ordering a pizza.

In the first ever Super Bowl ad addressing the issue of domestic violence and sexual assault, the NO MORE movement makes a powerful statement.


NO MORE logo


See for yourself by clicking here.


ANGEL, AMBER, ANGEL, Beverly, Carrie, Doris, Katie, Kelly, Kelly, Kiela, Komel, Laura, Lorraine, Michelle, Miranda, Susan, Towanda, Richard, Amelia, British, Francesca, Prince and Raniya.

Twenty-three names.

Twenty-three victims.

Twenty-three individuals murdered.

Last week the Minnesota Coalition for Battered Women released its annual Femicide Report dedicated to the 23 children, women and men who lost their lives in Minnesota in 2014 as a result of domestic violence.

If you care, and you should, I’d suggest you read this report by clicking here.

You will see their faces. You will read their stories. Horrible stories. These victims were strangled, shot, stabbed, beaten and more.

This could be your daughter, your sister, your niece, your friend, your neighbor, your brother, your mother…don’t think it can’t be.

Recognize the red flags (click here) that are signs of an abusive relationship. Refuse to buy into excuses for, or accept, violent and emotionally controlling and manipulative behavior.

Trust your gut. There’s a reason you are questioning someone’s words or actions. If something doesn’t feel or seem right, it’s not. Lies are not truth.

Educate yourself. Knowledge is power.


Seek help. No one—victims or families—has to go this alone.

FYI: If you are in an abusive relationship, call the National Domestic Violence Hotline at 1-800-799-SAFE (7233) or a domestic violence hotline in your community.

To learn more about a national campaign against domestic violence, click here to reach the NO MORE website.

Copyright 2015 Audrey Kletscher Helbling