Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

The Super Bowl entertainment fiasco February 7, 2011

IF YOU WATCHED the Super Bowl, what’s your opinion of the half-time entertainment?

Here’s mine: I did not get it. None of it. Not the words, not the dancing, not the message, not anything performed by the Black Eyed Peas. I couldn’t understand most of the lyrics.

I did not “get” the lead singer’s (sorry, don’t know his name) clear plastic head covering. He didn’t look too comfortable, sweating and all. I did like the group dancers’ glowing costumes. Those were cool.

I’ll admit that I know nothing about the Black Eyed Peas. I struggle, though, to define their “music” as “music.”

But then 70s era music is my music. And let me tell you, THAT was music—Chicago, Bread, the Moody Blues, Elton John, Rod Stewart…

This Black Eyed Peas stuff is not music, in my fifty-something opinion.

So…, the half-time show disappointed me, big-time. Half-time is one of the two reasons I sometimes, and I mean sometimes, watch the Super Bowl. I also, sometimes, watch the game to see the commercials. I could care less about the football.

I didn’t see every ad, but here’s my take on those: Way too many car commercials. Didn’t we just bail out the auto makers a few years ago and now they are spending millions on 30-second spots? That doesn’t sit right with me. I know, I know, there’s more to the story than that, but I’m just giving you my gut taxpayer reaction.

I don’t know why this surprises me, but I also thought too many commercials were too sexist and too violent. Can’t give you specifics because I didn’t take notes, but I recall a club and fire, weapons and long legs and…a guy ordering flowers…

My favorite commercial—monkeys running across the tops of cars with brief cases—made me chuckle. Sorry, I can’t tell you what they were advertising, so I guess that ad probably failed.

Then to top it off, Christina Aguilera messed up on the National Anthem, singing “What so proudly we watched at the twilight’s last gleaming” instead of “O’er the ramparts we watched, were so gallantly streaming.”

Come on. I admit, I could probably flub The Star Spangled Banner too, but I’m not a professional performer.

At least the Green Bay Packers won the game. I was rooting for them, sort of, when I wasn’t reading the newspaper, clipping coupons and falling asleep on the couch.

© Copyright 2011 Audrey Kletscher Helbling