Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

Discovering a drive-in movie theatre in Luverne & a nation-wide effort to save these icons August 15, 2013

A FEW WEEKS AGO, while traveling specifically to Luverne in the southwestern corner of Minnesota to tour the Brandenburg Gallery and Blue Mounds State Park, I discovered a vanishing icon of American culture.

That would be a drive-in movie theatre on the south edge of town just off Interstate 90.

Verne Drive-in entry sign

The Verne Drive-In Theater, built in the 1950s, is one of only a few drive-ins remaining in Minnesota. Others include the Long Drive-In in Long Prairie, the Starlite 5 Drive-In Theatre in Litchfield, the Vali-Hi Drive-In in Lake Elmo and Sky-Vu Drive In in Warren. I think I’ve covered them all.

Nearly a year ago, the Cottage View Drive-In in Cottage Grove, in a controversial move, was closed and the land sold for construction of a Walmart store. (Click here to see Minnesota Public Radio photos of a September 2012 event celebrating the Cottage View’s 46-year history.)

Although I didn’t see a show at the Verne Drive-In, my husband and I drove through the vacant theatre parking lot on a Saturday morning just to check out the place and reminisce. We went to a few outdoor movies together when our community of Faribault still had a drive-in theatre. We also each attended drive-in movies separately while growing up. Me in Redwood Falls and he once in the Little Falls area and then near Brainerd.

Verne Drive-in, screen w filmstrip

I expect most of you hold on to some drive-in movie memories whether its cramming into the trunk of a car, making out with a long forgotten boyfriend or girlfriend, waiting in line for a concession stand snack or burger, tuning in to a movie via those little boxes stationed throughout the gravel parking lot, piling the kids into the car in their jammies for a night out under the stars…

At the Verne Drive-In a young couple, who went on their first date at the drive-in four years ago, recently became engaged there.

Drive-in theatres, most assuredly, are a part of our history, our culture, our growing up years and our personal memories.

Verne Drive-In exit sign film strip

Once commonplace in communities across the country, drive-ins are vanishing with only 368 remaining in the U.S., according to Project Drive-In established by Honda Motor Company. Honda, via an online and texting voting process, is giving away digital movie projectors to five drive-in theatres. The goal is simple: to save as many drive-ins as possible.

The financial challenge for drive-ins today lies in the need to switch to digital projection by the end of 2013, an upgrade which costs an estimated $80,000.

For theatres like the one in Luverne, winning a free digital projector through the Project Drive-In giveaway would be huge. You can vote online and/or via texting for these two Minnesota drive-ins daily for the next 25 days: the Verne Drive-In or the Long Drive-In. Click here for more information.

Project Drive-In also includes opportunities to donate monies toward saving our nation’s drive-ins and to pledge to go to a drive-in movie theatre. Win. Win.

WHAT MEMORIES DO YOU have of drive-in movie theatres? Let’s hear.

© Copyright 2013 Audrey Kletscher Helbling

Advertisements