PEEF, THE MULTI-COLORED TEDDY BEAR created from the imagination of writer Tom Hegg and brought to visual life by artist Warren Hanson, has always held a special place in my heart. Because of my boy, who is no longer a boy but a young adult.
Caleb loved his Beanie Baby-sized PEEF. Slept with the bear. Hugged him. Pressed his patchwork tummy over and over so the bear would squeak.
And then one day PEEF disappeared. Lost. Perhaps fallen from the van on a trip to Grandma’s house. Perhaps… I really have no idea what happened to this fur-roughened-by-little-boy-hands bear.
Somewhere, though, the first two PEEF children’s picture books are tucked away in a box in my house. Autographed during an author visit to Faribault in which Caleb posed for a picture with an over-sized patchwork bear. The location of that photo also eludes me.
PEEF The Christmas Bear reveals how the colorful bear came to be and how he also became Santa’s helper and friend.

This sign shows the artwork for the first PEEF book’s cover with local Chad Winsell as the Santa model.
Not until this past Saturday did I learn, though, that the model for that first PEEF book hails from West Concord, a rural southeastern Minnesota community of nearly 800. A sign attached to a chain link fence outside the town’s former school, now turned West Concord Historical Society and Community Center, identifies this town as the home of PEEF’s Santa, Chad Winsell.
Historical Society Director Janis Ray, who seems a reliable go-to source for all things West Concord, explained that Chad was friends with PEEF’s creators, thus became the inspiration for Santa. Chad definitely has that Santa look, that sparkle in his eyes.
On November 18, 2014, Chad, whose real name was Michael, died after living with a brain tumor for 14 years. He was only 64. When I read his obituary, I understood that this man was more than a model for a book. He modeled the spirit of goodness and kindness and generosity that defines Santa. And for a community to recognize that serves to remind all of us that no matter where you live, who you are, you are valued.
© Copyright 2015 Audrey Kletscher Helbling
Photo of Michael “Chad” Winsell from the Michaelson Funeral Home website
What adorable memories!. Caleb is obviously in the “enraptured zone” by his sisters’ display of love and service to him. Perhaps the lesson here is to cherish these brief and endearing moments while they last, and to make as many of them as is within our control. We must seek ways to bless others in these little ways. Just as Saint Therese said, “Do small things, with great love.” (Yes, mother Teresa said it too – she modeled her life after Saint Therese.) It’s really the small things that makes a difference, isn’t it?
I love your comment, Rena. So very true.
I just looked online for a 7 inch Peef Beanie Bear… Did you know they can go as high as $1,000?! Maybe someone stole his old bear? j
Oh, wow. I had not idea they were valued that high. And his was autographed on one foot by Tom Hegg. No, I don’t think anyone stole his PEEF.
No matter what we believe about the hereafter, we still have to answer the question, “So what did you do with your life?”
This man can say, “I gave joy to children.”
It doesn’t get much better than that.
He does have a twinkle in his eye, doesn’t he?
You saw it, too. Magical, isn’t it? And, yes, giving joy to children is a gift.
Beautiful – love your last sentence 🙂 Happy Hump Day!
Thank you, Renee.
Sad that Winsell died so young. (Sixty-four seems younger all the time, doesn’t it?) I was not familiar with Peef, but I love the cake your girls made. How special that was.
Yes, 64 seems younger all the time. So does 70.
The girls worked hard on this cake and their little brother loved it.
Great post, Audrey. I love the bear and I’m so sad you no longer have it. The cake your daughters made for their brother is gorgeous! And the colours are so true to the original bear. How sad to live with a brain tumor for all those years and then die at a relatively young age – tragic! xx
Caleb did get another PEEF from his grandma a few years ago. While nice, it’s not the same.
And, yes, the cake was wonderful and matched the bear.
I have never heard of a PEEF bear, but he sure is cute. My mom is about 12 years older than Chad would have been, she said she didnt know him, but has “heard the name” 🙂 Interesting post Audrey, fun to read these fun things about my mom’s home town.
Well then, Jackie, you’ll enjoy next week’s posts from West Concord.
PEEF was a favorite bear in our house.
I didn’t know PEEF had a MN connection! You are educating us all! (Sweet story about your son!)
PEEF is 100 percent Minnesotan.
I had never even heard of PEEF! You learn something new every day. I have a bin full of Beanie Babies….a huge one. 🙂
I am here to educate. We also have Beanie Babies galore stashed in our house, nearly all of them bought by my sister for our kids.
How sweet to read your article and the keen comments about my husband! Lucky me! He did affect many people positively, in life, and now beyond!
From all accounts, he was a wonderful man. Thank you kindly for commenting.