Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

Promoting Faribault March 10, 2017

A snippet of Faribault’s just-published 2017 tourism guide cover shows Faribault’s signature angled name graphic overlaid on a photo taken along Central Avenue.

 

NEARLY 35 YEARS AGO, I moved to Faribault, relocating to this southeastern Minnesota city after my May 1982 marriage. My husband had the more secure job in an area with more employment opportunities.

I’ve grown to love this community and its people. I can go almost anywhere in town and run into a friend or acquaintance. While Faribault, with a population of around 23,000 still seems big to me in comparison to my rural southwestern Minnesota hometown of under 400, I feel here the closeness of a small town. Paths cross at events and in churches, schools, grocery stores, shops, restaurants, parks and more. That creates a sense of community.

Among events fostering community closeness is the monthly May – August Car Cruise Night along Central Avenue in our historic downtown. The well-kept aged buildings in Faribault’s central commercial district are among our strongest assets and provide an ideal backdrop for car enthusiasts to gather.

For a blogger like me, Car Cruise Night presents an abundance of photographic opportunities. I enjoy the challenge of coming up with new and creative ways to photograph the car show, showcased many times on Minnesota Prairie Roots.

 

My July 2016 Car Cruise Night photo is the cover of the 2017 Faribault tourism guide.

 

Now my car shoots have extended beyond this space to tourism. A photo I shot at the July 2016 Car Cruise Night graces the cover of the just-released 2017 Visit Faribault Minnesota tourism guide published by the Faribault Daily News in collaboration with the Faribault Area Chamber of Commerce and Tourism. I am delighted and honored to have my work chosen by a committee for this placement.

In a single photo, potential visitors get a snapshot of Faribault. In the backdrop architecture, they see the history and the care Faribault has taken to preserve historic buildings. In the people and cars, they see a fun event. In the green Faribault banner and lush, hanging flower basket, they see community pride.

 

My original photo from the July 2016 Car Cruise Night. The left side of this photo is printed on page 22 of the tourism guide in the section titled “Explore historic downtown.” Minnesota Prairie Roots file photo.

 

But there’s more to this photo than seen in the vertical tourism guide cover. I shot the image in a horizontal format, my view stretching along nearly the entire length of the 200 block (west side) of Central Avenue. The 1884 Fleckenstein building, beautifully renovated and restored by Faribault-based Restoration Services, Inc., anchors the image on the right. But just look at all those buildings beyond. I cannot say enough about how lovely the historic architecture in downtown Faribault.

Of course, Faribault is about much more, so much more. I’ve also had the opportunity recently to pen pieces on River Bend Nature Center and the historic murals in our downtown for the tourism website. I’m proud to promote Faribault, pronounced fair-uh-boh. That would be French in a community that’s today culturally diverse.

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TELL ME: What would you like to know about Faribault? Or, what do you know about Faribault? Or, what do you love about Faribault?

FYI: In addition to my cover photo, my Midway photo from the Rice County Fair is printed in an ad on page 20 and a photo I took of Twiehoff Gardens & Nursery is published on page 30.

© Copyright 2017 Audrey Kletscher Helbling

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