
That’s ReBorn, photographed in July 2013, in the right corner of the city-owned theatre building at 102 E. Main Street. ReBorn has since relocated to 113 E. Main Street.
TO THINK I ALMOST did not pop into ReBorn Home Furnishings in downtown Luverne because my husband mumbled something about “furniture store.”
But I should have known, given the name “ReBorn,” that this would be an extraordinary place.
Oh, my gosh, readers, to think that I could have missed this homegrown business which restores, recycles, reuses, refinishes, reincarnates, rebuilds and revives home furnishings.
On a July 2013 visit to Luverne in the southwestern corner of Minnesota, after gaping at the fantastic old Palace Theatre entry right next to ReBorn and after photographing other buildings along E. Main Street, I opted to check out the business that didn’t interest my spouse. Note that ReBorn, since my visit, has moved to a new location at 113 E. Main Street.

Sorry, readers, the table and chairs are sold as is the hand-painted blue grey Armoire.
Honestly, Randy’s male opinion aside, I loved this place. Loved it. It’s artsy and hip and purposeful and just one incredible source for one-of-a-kind recycled home furnishings.

The red dresser/buffet was priced at $295.
I am all about reusing what we have. ReBorn transforms old furniture and furnishings in to incredible functional pieces that pop with color and personality. You won’t find anything cookie cutter here. The business even does custom work.

ReBorn sells furniture transforming Annie Sloan Chalk Paint.
The secret to ReBorn’s look, so says Becky Feikema who was tending shop on the Saturday I stopped, is Annie Sloan Chalk Paint, a decorative paint that goes over most any surface without prep (such as sanding or priming) and leaves a velvety matte finish. ReBorn also protects the painted project with subtle sheen Annie Sloan Soft Wax.
I was a bit surprised that Becky, who has a degree in agriculture and not in interior design, shared so much, including two hand-outs on Annie Sloan Chalk Paint. But I suppose if you’re selling that paint, as ReBorn does, you push it.

This yellow table could be yours for $160. The chairs were $65/each.
I saw so many pieces of furniture and other merchandise in ReBorn that I loved. There’s that word again. Loved. I suspect, for that reason, Randy tried to steer me away from this incredible store. He knows me well. I resisted, I really did, and walked away (because I didn’t need anything) without a single purchase. Not that I wasn’t tempted…

The butterfly symbolizes the rebirth aspect of transforming old home furnishings in to something new and unique.
FYI: Click here to reach the ReBorn Home Furnishings website to see before and after transformations, pieces available for purchase and more. This is one talented crew running this business.
BONUS PHOTOS:

Lots of merchandise to choose from in this corner display. The hutch on the left was priced at $475. The black chest of drawers and vintage fainting couch were sold.

The yellow shelving unit could be yours for $88.

This bench, repurposed from a bed, sells for $215.

The vanity/desk, marked at $135.
FYI: ReBorn is open from noon to 7 p.m. on Thursdays and from 10 a.m. – 3 p.m. Saturdays. A Chalk Paint Class is set for this Saturday, October 4, and again on October 9. Click here for details.
Note that all of these photos were taken in July 2013 and therefore may not reflect current stock.
© Copyright 2013 Audrey Kletscher Helbling
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