Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

Creativity unleashed at Bethany, my alma mater January 14, 2013

TYPICALLY, COLLEGE ALUMNI magazines hold my interest only long enough to thumb to the section where class updates are printed. I read those and then toss the publication into the recycling bin.

But recently, the bold, artsy cover of the November issue of the Bethany Report, the alumni magazine of Bethany Lutheran College, caused me to take a closer look at an article detailing the school’s new media arts program. I’m a Bethany grad, which in 1976 offered only a two-year associate arts degree to undergraduates.

Today this scenic hilltop campus in Mankato offers an array of four-year degrees, including one in communications, my eventual major at Minnesota State University, Mankato. Oh, how I wish majors and minors had been available back in my Bethany years, because I loved that small Christian college.

All of that aside, today’s Bethany students with an interest in communications, the fine arts and technology can enroll in the media arts major. I don’t pretend to know how Bethany’s program compares to that of other colleges.

I did my own editing on this recent photo of a Bethany billboard along U.S. Highway 14.

I did my own editing on this recent photo of a Bethany billboard along U.S. Highway 14.

But when I saw that magazine cover design emphasizing the media arts program and then an equally vivid, eye-catching billboard along U.S. Highway 14 near Janesville recently, I was impressed enough to visit the BLC website.

There I clicked onto a portfolio showcasing the creations of current and former students.

I’m no expert on the fusing of art, technology and communication. But I liked what I saw. And perhaps that uninformed spontaneous reaction counts for more than the dissected opinion of anyone in academia.

© Copyright 2012 Audrey Kletscher Helbling

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