Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

The value of a greeting card July 11, 2018

 

I RECOGNIZED THE GREETING CARD as a marketing strategy. Yet, I appreciated the personal touch extended by District One Hospital, Faribault.

Thank you for allowing us the opportunity to care for you read the card signed with personal wishes from four of my caregivers. I remembered only two of them. Anesthesia erases memories. Like an Etch A Sketch.

Sixteen days ago I underwent surgery to repair my broken left wrist with a plate held in place by 10 screws. That would be six more screws than I expected. But my broken radius was a bit of a jumbled mess or “looked like gravel,” as my surgeon said. He assessed my overall bone health as good, which I consider good for a woman my age. When you fall as I did, you’re gonna break a bone no matter what.

Back to that gratitude card from the hospital. It’s a nice gesture. Thoughtful. And smart PR. In a time when not everyone values a local hospital, such personal connections matter. I value having a hospital right here in my community. They’ve gotten plenty of my business through the years with three children born there and other surgeries. I appreciate that I have access to good medical care locally. I want to stay in my community, where I’ve often received care from people I know. There’s something to be said for that, for the comfort of familiar faces.

The handwritten wishes of three RNs and a nurse intern impressed me. Enough to write about it here.

Thoughts?

Copyright 2018 Audrey Kletscher Helbling

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