The DeMarce Theater, a long-time business in downtown Benson in western Minnesota.
NEARLY SIX MONTHS after Tim and Susie Kletscher purchased the historic DeMarce Theatre in downtown Benson, they are hosting the screening of a Midwest thriller that just could hit the big-time.
Munger Road, written and directed by Nicholas Smith, debuts to the public at a 7 p.m. showing on Thursday, July 28, with a second show at 9 p.m. and repeat shows on Friday evening.
A promotional poster for Munger Road's screening in Benson.
“I’m extremely excited. This is a once-in-a-lifetime opportunity for us, our theater, and Benson,” Tim Kletscher says. “I feel really honored to have this chance. At this point it’s an independent film done by a ‘rookie’ movie writer and director, but there’s a really good chance that it will be shown in many theaters and DVDs will be sold.”
The PG-13 movie, shot in and around Smith’s native St. Charles, Illinois, is based on an urban legend about a supposedly haunted stretch of rural Munger Road. As versions of the story go, the ghost of a little girl killed on train tracks along the road still haunts the site as does a farmer who lived on a farm near the tracks.
The movie version focuses on four teens that go missing along Munger Road the night before the annual Scarecrow Festival.
St. Charles really does have an annual Scarecrow Festival—this year October 7 – 9—during which Munger Road will premiere. Actor Bruce Davison, with popular film credits like Six Degrees of Separation and X-Men, stars in the movie.
For now, the Kletschers get the honor of the first public screening in their western Minnesota theatre, which was recently updated with a new digital
Another poster promoting the Illinois-based thriller.
projection and surround sound systems and a silver screen.
The couple got their lucky break because Munger Road executive producer Jeff Smith, Nick Smith’s dad, grew up in Benson and graduated from Benson High School in 1973. The Smiths have many close friends and family in Benson and a nearby family lake cabin where they are currently vacationing.
“Originally, Jeff Smith, wanted to do a private showing for his friends and relatives. I wasn’t supposed to advertise it, discuss it, tell about it, or anything with fear that it would jeopardize their movie company opportunity,” Tim Kletscher says. “Then, he called back a week later and wanted to screen it to the public. He needed to start generating revenue, so they could start getting it in the hands of ‘mini-major’ film companies. I told him I’d do all I could to get as many people here to see it as possible. So, I’ve been pounding pavement and flapping my jaw about it since…trying my hardest to drum up excitement.”
That promotional groundwork has also included airing the movie trailer before every Harry Potter and the Deathly Hallows: Part 2 showing at the DeMarce Theatre and doing interviews with area media.
Kletscher is hoping for big crowds to fill the 320-seat theatre. He’ll have Munger logo, “I survived the Drive” t-shirts, designed by Nick Smith, for movie-goers to purchase. Before the film starts, Nick Smith will address the audience and ask them to later evaluate the movie on comment cards. “They really want to hear what average people say about it,” says Kletscher, who has been in nearly daily phone contact with the Smiths and recently met them.
He’s impressed with the personable father-son, whom he terms “down-to-earth, Midwest guys.”
“Nick’s been rolling with the Hollywood guys, but he hasn’t lost his roots,” Kletscher says. “He’s unbelievably talented.”
It’s that hometown connection which led the Smiths back to Benson to screen their thriller. “The city of Benson means a great deal to my family,” a promotional poster reads. “We are very proud…”
FOR MORE INFORMATION about Tim and Susie Kletscher’s purchase of the DeMarce Theatre in February, click here to read an earlier blog post. Also, go to the DeMarce Theatre Facebook page by clicking here. For the record, Tim Kletscher is my cousin and an elementary school teacher in Benson.
Text © Copyright 2011 Audrey Kletscher Helbling
Photo and posters courtesy of Tim Kletscher