Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

Inside The Shop on Broadway, on West Broadway in Plainview June 14, 2022

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Photographed in the heart of downtown Plainview. (Minnesota Prairie Roots copyrighted photo May 2022)

THE SHOP ON BROADWAY in the small southeastern Minnesota community of Plainview checks all the boxes for me in a business that vends antiques, collectibles and assorted treasures. It’s clean, organized and filled with an abundance of natural light from large storefront windows in an historic space. Plus, the merchandise is artfully-displayed rather than crammed onto shelves and elsewhere.

An artsy piece of glassware caught my eye. (Minnesota Prairie Roots copyrighted photo May 2022)

I appreciate when proprietors like Sonia Furini and Lisa Petersson take care to present an inviting, uncluttered shopping environment. I could see the thought they put into art grouped on walls, glassware set atop furniture, buttons arranged in a collage…

Love this button collection at The Shop on Broadway. (Minnesota Prairie Roots copyrighted photo May 2022)

That button collection caused me to pause, read and laugh. My favorite among the many carries a decidedly Minnesota message: Minnesota—Land of blonde hair and blue ears. That certainly seems accurate given the many residents of Scandinavian heritage living in a state known for its cold winters.

My attention instantly focused on the art on the wall. (Minnesota Prairie Roots copyrighted photo May 2022)

As I wandered through the shop, I eyed a floral painting and silently talked myself out of buying another piece of art. I own a sizable collection because, well, I like original art. A lot.

When I saw the crocheted hearts, I thought instantly of my paternal grandmother. (Minnesota Prairie Roots copyrighted photo May 2022)

In many ways, antique shops sell memories. And The Shop on Broadway is no exception. I spotted ribbon bedecked crocheted hearts positioned on a vintage mirrored chest of drawers. Somewhere in a closet, I have a gold heart crocheted by my Grandma Ida. And in my home I also have three vintage chests of drawers, one from my husband’s family, the other two from mine. Yes, I like aged furniture, too, especially the beautiful antique wooden table Randy and I purchased at a neighbor’s farm auction (back in my hometown of Vesta) 40 years ago.

Historic buildings house these businesses along West Broadway in downtown Plainview. The Shop on Broadway makes a bold statement with a red entry. (Minnesota Prairie Roots copyrighted photo May 2022)

There are stories, always stories, attached to these things of old or not quite so old.

Light drenches these stools displayed by the front window. (Minnesota Prairie Roots copyrighted photo May 2022)

Suspended unicycles at The Shop on Broadway led to sharing that my son rides a unicycle. Or did, when he was younger. He still has one at his current residence in Indiana, but uses his electric bike now to get around and pedal to the Purdue University campus.

A snapshot of merchandise for sale at The Shop on Broadway. (Minnesota Prairie Roots copyrighted photo May 2022)

That’s the other thing about The Shop on Broadway. This is the sort of place where you feel instantly welcomed, where stories and information are exchanged. A customer, a Plainview native back in town, popped in to express his gratitude to co-proprietor Sonia for opening this relatively new shop. And while he didn’t buy anything, he filled her in on some glassware and promised to spread the word about the business.

Collectibles, antiques, vintage…The Shop on Broadway offers an assortment of interesting merchandise. (Minnesota Prairie Roots copyrighted photo May 2022)

I left, too, without any purchases. Not because I didn’t see items I like, but rather because I am avoiding acquiring more stuff. And like the guy who exited The Shop on Broadway shortly before me, I promise to spread the word about this wonderful little shop in Plainview which I tag as friendly. And charming.

Right outside The Shop on Broadway. (Minnesota Prairie Roots copyrighted photo May 2022)

PLEASE CLICK HERE to read my introductory post on Plainview. And please watch for more stories from this southeastern Minnesota small town of 3,340 northeast of Rochester. Note that The Shop is open, Thursday, Friday and Saturday. As in any small town, it’s best to check store hours in advance of a visit because “open” hours are often limited.

© Copyright 2022 Audrey Kletscher Helbling

 

Revisiting Plainview, a must-visit community in southeastern Minnesota June 13, 2022

A mural themed to people, land, community and the arts graces a corner building in downtown Plainview. (Minnesota Prairie Roots copyrighted file photo May 2022)

I FELT COMFORTABLY, nostalgically, at home in Plainview, a farming community of some 3,340 in southeastern Minnesota’s Wabasha County.

This Norman Rockwell type scene depicts small town Minnesota, here on a Saturday afternoon in Plainview. (Minnesota Prairie Roots copyrighted photo May 2022)

Here kids bike along the main drag through town, passing by homegrown shops and other businesses. Here friendly shopkeepers engage in easy conversation that made me feel incredibly welcomed. And connected.

Just a block off Broadway, the local co-op. (Minnesota Prairie Roots copyrighted file photo May 2022)

This is a rural community through and through. Home to the Plainview Milk Products Cooperative. Surrounded by farm fields. And, at its essence, home to residents rooted in rural life. Noted Minnesota author Jon Hassler, who penned novels about small town life, grew up here (and in Staples). His parents owned the local Red Owl grocery store.

Right forefront, The Shop on Broadway vends antiques and collectibles. It’s an uncluttered shop with artfully displayed one-of-a-kind merchandise. (Minnesota Prairie Roots copyrighted photo May 2022)

At The Shop on Broadway, relative newcomer to the area and co-proprietor Sonia spoke about a recently-purchased rural property.

Like a step back in time…J.T. Varieties & Toys. (Minnesota Prairie Roots copyrighted photo May 2022)

At the variety store, the clerk and I exchanged histories of growing up on dairy farms.

Young Love is a combo floral and gift shop, plus small event center. (Minnesota Prairie Roots copyrighted photo May 2022)

Inside Young Love Floral & Finds, I found plenty of cow art to love.

A close-up of the lengthy mural on a building across the street from the former theater/arts center. (Minnesota Prairie Roots copyrighted photo May 2022)

Plainview, in many ways, surprised me. I’d been here previously, nearly 10 years ago when a wrong turn led Randy and me to this small town some 20 miles northeast of Rochester. During that brief stop, we popped into the Jon Hassler Theater/Rural America Arts Center. The theater closed soon after and the arts center followed. But both impressed me. This return trip to Plainview revealed a new side, a thriving business district of welcoming, one-of-a-kind shops.

Although I didn’t pop into the quilt shop, Piece by Piece Creative Collaboration, I should have. Next time. (Minnesota Prairie Roots copyrighted photo May 2022)

Not all were open on the Saturday of my mid-May visit. But I perused enough to get a feel for what this community offers. As cliché as it sounds, Plainview seems an undiscovered gem with its independently-owned shops staffed by friendly folks with time to chat. I felt unrushed in uncrowded stores. Browse at my own pace. Take in the setting and merchandise and down-home feel of being in the moment in rural Minnesota.

J.T. Variety & Toys sells fabric and so much more. (Minnesota Prairie Roots copyrighted photo May 2022)

That comes from someone who is not a shopper, who easily tires of mass-produced whatever in Big Box stores. But I didn’t feel that here in Plainview. Inside The Shop on Broadway and J.T. Varieties & Toys, I found nostalgia. Antiques and collectibles in The Shop. And at the Variety store, I stepped back in time, into a mercantile akin to the Ben Franklin or Woolworth’s of my youth. I eased down narrow aisles jammed with merchandise—ran my hand across beautiful cotton fabric layered on shelves, eyed endless knick knacks, appreciated the Little Golden Book storybooks for sale.

Created by Shantelle Speedling at Young Love Floral & Finds. (Minnesota Prairie Roots copyrighted photo May 2022)

At Young Love Floral & Finds, historic photos, a vintage Mallard Seeds sign (the seed company was once housed here as was a bank) and the First National Bank vault (now a storage space) revealed more about this community. I love this little shop owned by floral designer/creative Shantelle Speedling. The biggest surprise here: wood flowers. Speedling uses them in her floral designs and they are unbelievably beautiful.

The display window at Magnolia Cottage showcases women’s clothing. (Minnesota Prairie Roots copyrighted photo May 2022)

Another surprise came in finding The Magnolia Cottage Boutique. If this had not been my last shop stop, I may have tried on some of the clothing therein because I loved the styles. But I was tired and it takes a lot for me to try on clothes. The shop also sells home décor, gifts, flowers and more.

From what I read online, this cupcake shop is open only occasionally, It gets rave reviews for its artsy and delicious cupcakes. (Minnesota Prairie Roots copyrighted photo May 2022)

Next door, Cakes Etcetera was closed, so no cupcakes for me on this Saturday afternoon.

Love this vintage sign marking the bowling alley. (Minnesota Prairie Roots copyrighted photo May 2022)

A few doors down, I spotted a vintage sign for Gopher Lanes Bar & Grill. The bowling alley is closed—for the summer. But that didn’t keep me from admiring the sign which is, oh, so Minnesotan. Before Plainview schools merged with Elgin and Millville, their mascot was the Gophers. And just some 10 miles to the southwest of Plainview, the town of Viola celebrates the lowly pocket gopher with an annual community celebration, the Viola Gopher Count. The 148th annual festival is scheduled this week on June 15 and 16. That’s another story and Viola, another place to visit. Just like Plainview.

PLEASE CHECK BACK for more posts from Plainview. I’ll take you inside shops, show you signs, art and more discovered on a Saturday afternoon along Broadway. I’m sure I missed a lot of what Plainview offers. So if you are from this town, or have visited, I welcome your insights on places to check out.

© Copyright 2022 Audrey Kletscher Helbling