Minnesota Prairie Roots

Writing and photography by Audrey Kletscher Helbling

Floral & finds in Plainview, a creative shop honoring the past June 24, 2022

Detailed signage banners Young Love Floral & Finds in downtown Plainview, Minnesota. (Minnesota Prairie Roots copyrighted photo May 2022)

IT’S THE TYPE OF BUSINESS any small town would welcome. Home-grown. Creative. Beautifully-designed. And busy, at least during my weekend stop.

My view upon entering the shop. Shantelle Speedling is behind the counter/work space at the rear of the display area. (Minnesota Prairie Roots copyrighted file photo May 2022)

When I entered Young Love Floral & Finds in downtown Plainview on a Saturday afternoon in mid-May, I paused and took in the scene before continuing up several stairs into this inviting space.

The Mallard Seeds sign came with the building. (Minnesota Prairie Roots copyrighted photo May 2022)

In this historic building, which housed the Plainview Hotel, then the First National Bank beginning in 1902 followed by Mallard Seeds, Shantelle Speedling has created a shop that honors the history and stories of this place. She worked in this space for 14 years, testing seed corn germination for the seed company.

If you want a quick peek at local history, view the historic photos posted in the shop. (Minnesota Prairie Roots copyrighted photo May 2022)

Here, in a side room reserved for small celebrations and crafting parties/make-and-take events, local historic photos fill a well-used bulletin board pocked with holes. A bold, vintage Mallard Seeds sign accents the black-and-white and sepia photo collage.

The closed doors lead to the vault, now a storage space, with the heavy vault door open to the right. (Minnesota Prairie Roots copyrighted photo May 2022)

Just around the corner, the in-tact original bank vault now serves as a walk-in storage space and a point of interest in this shop of florals and finds.

Created from wood flowers. (Minnesota Prairie Roots copyrighted file photo May 2022)

As a trained floral designer, this busy mother of three uses wood (yes, wood) and silk flowers to create stunning centerpieces, bouquets, wreaths and more. I observed a collection of her designs ready for a wedding. She also does casket sprays and florals for any occasion.

A sampling of the artfully-displayed merchandise. (Minnesota Prairie Roots copyrighted photo May 2022)

The “Finds” part of her business is equally as impressive. Home décor and other items, including cow prints which drew my farm girl eyes, are decidedly rural and artfully-displayed. Propped on aged furniture, hung on barn red doors, set atop stacked wooden boxes…

Looking from the back of the shop toward the front. (Minnesota Prairie Roots copyrighted photo May 2022)

This place feels like it fits Plainview, a small farming community northeast of Rochester in southeastern Minnesota’s Wabasha County. Speedling took care to retain the historic rural character of the building, right down to keeping the original embossed ceiling, refreshing it with a new coat of paint.

Newspaper stories and more are displayed on a bulletin board in the side event room. (Minnesota Prairie Roots copyrighted photo May 2022)

There’s something to be said for a shopkeeper who values the past—here an historic building—enough to make it work in the present. Speedling has accomplished that. And now she’s imprinting her stories, her history, growing her business in a building where guests once stayed, merchants once banked and seeds once germinated.

Centerpieces created by Shantelle Speedling cram the back countertop. (Minnesota Prairie Roots copyrighted photo May 2022)

FYI: Click here to read my previous posts on Plainview, including features on two other businesses, The Shop on Broadway and J.T. Variety & Toys. Please check back for two more stories in my series on this small Minnesota town. You may also be interested in reading these recent posts from neighboring Elgin.

© Copyright 2022 Audrey Kletscher Helbling

 

Revisiting Plainview, a must-visit community in southeastern Minnesota June 13, 2022

A mural themed to people, land, community and the arts graces a corner building in downtown Plainview. (Minnesota Prairie Roots copyrighted file photo May 2022)

I FELT COMFORTABLY, nostalgically, at home in Plainview, a farming community of some 3,340 in southeastern Minnesota’s Wabasha County.

This Norman Rockwell type scene depicts small town Minnesota, here on a Saturday afternoon in Plainview. (Minnesota Prairie Roots copyrighted photo May 2022)

Here kids bike along the main drag through town, passing by homegrown shops and other businesses. Here friendly shopkeepers engage in easy conversation that made me feel incredibly welcomed. And connected.

Just a block off Broadway, the local co-op. (Minnesota Prairie Roots copyrighted file photo May 2022)

This is a rural community through and through. Home to the Plainview Milk Products Cooperative. Surrounded by farm fields. And, at its essence, home to residents rooted in rural life. Noted Minnesota author Jon Hassler, who penned novels about small town life, grew up here (and in Staples). His parents owned the local Red Owl grocery store.

Right forefront, The Shop on Broadway vends antiques and collectibles. It’s an uncluttered shop with artfully displayed one-of-a-kind merchandise. (Minnesota Prairie Roots copyrighted photo May 2022)

At The Shop on Broadway, relative newcomer to the area and co-proprietor Sonia spoke about a recently-purchased rural property.

Like a step back in time…J.T. Varieties & Toys. (Minnesota Prairie Roots copyrighted photo May 2022)

At the variety store, the clerk and I exchanged histories of growing up on dairy farms.

Young Love is a combo floral and gift shop, plus small event center. (Minnesota Prairie Roots copyrighted photo May 2022)

Inside Young Love Floral & Finds, I found plenty of cow art to love.

A close-up of the lengthy mural on a building across the street from the former theater/arts center. (Minnesota Prairie Roots copyrighted photo May 2022)

Plainview, in many ways, surprised me. I’d been here previously, nearly 10 years ago when a wrong turn led Randy and me to this small town some 20 miles northeast of Rochester. During that brief stop, we popped into the Jon Hassler Theater/Rural America Arts Center. The theater closed soon after and the arts center followed. But both impressed me. This return trip to Plainview revealed a new side, a thriving business district of welcoming, one-of-a-kind shops.

Although I didn’t pop into the quilt shop, Piece by Piece Creative Collaboration, I should have. Next time. (Minnesota Prairie Roots copyrighted photo May 2022)

Not all were open on the Saturday of my mid-May visit. But I perused enough to get a feel for what this community offers. As cliché as it sounds, Plainview seems an undiscovered gem with its independently-owned shops staffed by friendly folks with time to chat. I felt unrushed in uncrowded stores. Browse at my own pace. Take in the setting and merchandise and down-home feel of being in the moment in rural Minnesota.

J.T. Variety & Toys sells fabric and so much more. (Minnesota Prairie Roots copyrighted photo May 2022)

That comes from someone who is not a shopper, who easily tires of mass-produced whatever in Big Box stores. But I didn’t feel that here in Plainview. Inside The Shop on Broadway and J.T. Varieties & Toys, I found nostalgia. Antiques and collectibles in The Shop. And at the Variety store, I stepped back in time, into a mercantile akin to the Ben Franklin or Woolworth’s of my youth. I eased down narrow aisles jammed with merchandise—ran my hand across beautiful cotton fabric layered on shelves, eyed endless knick knacks, appreciated the Little Golden Book storybooks for sale.

Created by Shantelle Speedling at Young Love Floral & Finds. (Minnesota Prairie Roots copyrighted photo May 2022)

At Young Love Floral & Finds, historic photos, a vintage Mallard Seeds sign (the seed company was once housed here as was a bank) and the First National Bank vault (now a storage space) revealed more about this community. I love this little shop owned by floral designer/creative Shantelle Speedling. The biggest surprise here: wood flowers. Speedling uses them in her floral designs and they are unbelievably beautiful.

The display window at Magnolia Cottage showcases women’s clothing. (Minnesota Prairie Roots copyrighted photo May 2022)

Another surprise came in finding The Magnolia Cottage Boutique. If this had not been my last shop stop, I may have tried on some of the clothing therein because I loved the styles. But I was tired and it takes a lot for me to try on clothes. The shop also sells home décor, gifts, flowers and more.

From what I read online, this cupcake shop is open only occasionally, It gets rave reviews for its artsy and delicious cupcakes. (Minnesota Prairie Roots copyrighted photo May 2022)

Next door, Cakes Etcetera was closed, so no cupcakes for me on this Saturday afternoon.

Love this vintage sign marking the bowling alley. (Minnesota Prairie Roots copyrighted photo May 2022)

A few doors down, I spotted a vintage sign for Gopher Lanes Bar & Grill. The bowling alley is closed—for the summer. But that didn’t keep me from admiring the sign which is, oh, so Minnesotan. Before Plainview schools merged with Elgin and Millville, their mascot was the Gophers. And just some 10 miles to the southwest of Plainview, the town of Viola celebrates the lowly pocket gopher with an annual community celebration, the Viola Gopher Count. The 148th annual festival is scheduled this week on June 15 and 16. That’s another story and Viola, another place to visit. Just like Plainview.

PLEASE CHECK BACK for more posts from Plainview. I’ll take you inside shops, show you signs, art and more discovered on a Saturday afternoon along Broadway. I’m sure I missed a lot of what Plainview offers. So if you are from this town, or have visited, I welcome your insights on places to check out.

© Copyright 2022 Audrey Kletscher Helbling